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How Pleo Transformed Their SDR Processes with Alice.
Learn how Pleo scaled outreach and improved messaging with Alice, the world’s first AI-powered, full-service SDR.
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Pleo hoped to improve its messaging while scaling personalized outreach
As Pleo scaled its operations to meet the needs of thousands of businesses, traditional SDR methods could not keep up with the volume or level of personalization required. However, delivering high-quality, impactful messages to potential customers was crucial.
The right solution would offer:
Custom workflows
Tailored messaging: Pleo needed a reliable and scalable SDR solution that would improve their current sales messaging.
Dedicated support: Pleo wanted proactive support from a team that could understand Pleo’s specific goals and outreach requirements.
So Pleo turned to 11x’s AI-powered SDR, Alice, not only to automate outreach but also to enhance their messaging quality and build seamless integrations into their CRM workflows.
Benefit #1: Aligning Alice’s automated workflows with Pleo’s goals
11x’s Customer Success (CSM) team proved instrumental in the smooth implementation and customization of Alice. From the beginning, the CSM team offered dedicated, proactive support, understanding Pleo’s specific goals and adapting Alice to meet their outreach requirements. This hands-on approach meant the CSM team was there to troubleshoot, guide customization, and suggest optimizations.
Benefit #2: Using Pleo’s CRM data to customize outreach at scale
The CSM team helped Pleo integrate Alice directly into their CRM, tailoring custom configurations to match their processes precisely.
This allowed Pleo to automate outreach cadences, segment leads, and handle follow-ups without manual intervention, enhancing operational efficiency. With these CRM customizations, Pleo was able to focus more on strategic goals and less on routine tasks, confident that Alice would manage outreach efficiently.
Benefit #3: Increasing outreach volume while enhancing messaging
With AI-driven insights and adjustments, Alice was able to tailor messaging to Pleo’s diverse audience, making each outreach more relevant and effective. This allowed Pleo to increase outreach volume significantly while maintaining — and even enhancing — the quality and engagement level of each message.
Pleo improves efficiency of SDR Workflows
Automation was key for Pleo’s scaling needs. Alice changed the game, consistently delivering targeted, high-quality messages that outperformed individual SDR efforts. With Alice’s AI-backed outreach and 11x’s highly engaged CSM team, Pleo has the support needed to scale efficiently, streamline SDR processes, and deliver impactful, personalized messaging at volume. And the results speak volumes: